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Thursday, October 20, 2005
SMS voting in Switzerland
From swissinfo via textually.org:
"The first ever SMS vote is taking place in Switzerland with the residents of Bülach using mobile phone text messages to decide on speed restrictions in the town, reports Swiss Info.
The Bülach vote will be followed by similar ballots in two other communities also in canton Zurich, after which the federal authorities will decide whether to roll out text voting throughout the country."
Makes me just a little proud to be Swiss... :-)
"The first ever SMS vote is taking place in Switzerland with the residents of Bülach using mobile phone text messages to decide on speed restrictions in the town, reports Swiss Info.
The Bülach vote will be followed by similar ballots in two other communities also in canton Zurich, after which the federal authorities will decide whether to roll out text voting throughout the country."
Makes me just a little proud to be Swiss... :-)
Wednesday, October 12, 2005
Messaging Agreement Expected by Microsoft and Yahoo
From nytimes.com:
"Microsoft and Yahoo plan to announce Wednesday that their competing instant messaging systems will interconnect, making it possible for users to send messages between the previously incompatible systems, according to a person involved in the announcement."
TechCrunch has the same story.
"Microsoft and Yahoo plan to announce Wednesday that their competing instant messaging systems will interconnect, making it possible for users to send messages between the previously incompatible systems, according to a person involved in the announcement."
TechCrunch has the same story.
Tuesday, October 11, 2005
R U Registered 2 Vote?
From 160characters.org:
"A billboard campaign has launched in San Francisco to get young Chinese americans to register to vote using SMS that hopes to overcome the largest barrier to youth voting which is just getting registered.
The campaign aims to register voters in San Francisco using Mobile Voter's text messaging service in association with the Chinese American Voter Education Committee (CAVEC).
By texting a keyword such as 'ivote' to 80837, voters will be able to request registration forms to be sent to them and instructions as well as voting reminders prior to upcoming elections. mobile voter board
'As the first of its kind in the U.S., this campaign is an experiment' said Ben Rigby from MobileVoter. 'We'll be evaluating the effectiveness of different outreach methods including billboards, taxi-top, and magazine ads.'"
"A billboard campaign has launched in San Francisco to get young Chinese americans to register to vote using SMS that hopes to overcome the largest barrier to youth voting which is just getting registered.
The campaign aims to register voters in San Francisco using Mobile Voter's text messaging service in association with the Chinese American Voter Education Committee (CAVEC).
By texting a keyword such as 'ivote' to 80837, voters will be able to request registration forms to be sent to them and instructions as well as voting reminders prior to upcoming elections. mobile voter board
'As the first of its kind in the U.S., this campaign is an experiment' said Ben Rigby from MobileVoter. 'We'll be evaluating the effectiveness of different outreach methods including billboards, taxi-top, and magazine ads.'"
Monday, October 10, 2005
ITV launches mobile phone ad initiative
From NMA, via textually.org:
"ITV is planning to launch to a major new advertiser-focused initiative that will allow viewers to use their mobile phones to interact with on screen commercials.
The UK's largest commercial broadcaster has formed a partnership with Mobile Interactive Group (MIG) to extend its existing 'beyond the spot' proposition to include wireless solutions.
ITV is now able to offer its advertiser customers a range of 'interactive mobile' services aimed at helping them enhance the effectiveness of their 30-second spots across its network of TV channels.
Using MIG's existing production, implementation and reporting system, the broadcaster will allow brands to run text-based competitions, offer product samples and deliver mobile vouchering at a discount."
"ITV is planning to launch to a major new advertiser-focused initiative that will allow viewers to use their mobile phones to interact with on screen commercials.
The UK's largest commercial broadcaster has formed a partnership with Mobile Interactive Group (MIG) to extend its existing 'beyond the spot' proposition to include wireless solutions.
ITV is now able to offer its advertiser customers a range of 'interactive mobile' services aimed at helping them enhance the effectiveness of their 30-second spots across its network of TV channels.
Using MIG's existing production, implementation and reporting system, the broadcaster will allow brands to run text-based competitions, offer product samples and deliver mobile vouchering at a discount."
Thursday, October 06, 2005
80% of UK Teens Use Instant Messaging (IM)
From Joël Céré's Beyond PR blog:
According to a Forrester report four out of five 16-17 years old in the UK use instant messaging. This is a staggering figure. MSN is the most popular IM program by far.
Unfortunately the details of the report aren't available for free..
According to a Forrester report four out of five 16-17 years old in the UK use instant messaging. This is a staggering figure. MSN is the most popular IM program by far.
Unfortunately the details of the report aren't available for free..