Saturday, January 20, 2007

AOL enters Second Life

Just came across this interesting sounding piece in the Second Life Insider:

"AOL is getting ready to launch its own presence in Second Life. Its new space, called AOL Pointe, will feature AOL Music, Moviefone, TMZ, among other AOL created content. It is apparently AOL's intent that AOL Pointe will act as a place the company can try out new product features and perform market research."

I've emphasized that last part, since that's obviously what I'm interested in. Unfortunately there is little more information available at the moment, the AOL beta site has "AOL Pointe" listed, but trying to register for it just redirects you to the Second Life site.

Hopefully I'll find more info on this soon, will update this post if anything interesting turns up..

Update: I'm in... I subscribed, received a message in-world to join the beta testing group, and can now visit the AOL Pointe location in Second Life. Will have a look around, but probably won't be able to blog much due to the terms of beta participation.

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